Pink Media Group is a leading media corporation in Southeast Europe. Our primary area of activity is the production of television programming which has resulted in the creation and distribution of 60 branded, different genre TV channels led by the highest rated TV channel in the region, TV PINK.
Parallel with the development of the highest rated television channel in the Balkans, in 1997, CITY RECORDS was founded, which together with TV Pink made the Pink company extremely successful. In order to meet the increase and production demand of television production, in 2010 PFI STUDIOS, the largest film studio complex in Southeast Europe, was opened.
Today, the studio complex not only hosts the entire television production needs of TV Pink, but is considered one of the main destinations in Europe for the filming of A list Hollywood productions.
Except for aiming to produce a high percentage of original programming, TV Pink also broadcasts a large percentage of Hollywood content. Long term relationships, which have been built with major studios over the years, have resulted in a complete innovative platform – the first Serbian local online streaming service APOLLON. The best selection of local and American films and TV programming, have since 2021, been united through Apollon for the territories of Serbia, Bosnia & Herzegovina and Montenegro and subtitled in local languages.